University Record: Advertising Guide
An affordable way to reach U-M’s staff, faculty and retirees … in print and online
- Published in print 36 times per year, weekly Sept.-April; less frequently in December and May through August.
- The Record email newsletter is published daily September through April; less frequently in December and May-August.
- Approximately 17,000 copies of the print version Record are available at over 100 locations on and near campus, and via campus mail; Approximately 11,000 copies are mailed to U-M retirees.
- Print ads come with a digital ad on the Record website.
Print Ad Sizes
Digital Ad Sizes
Print Schedule
2026
January 12, 19, 26
February 2, 9, 16, 23
March 9, 16, 23, 30
April 6, 13, 20, 27
May 4, 26
June 8, 29
July 20
August 10
Print Ad Rates
Frequency discounts up to 25%.
Ad rates include print and website (desktop/mobile) ads.
U-M Schools/Colleges/Units Rates
| Number of insertions per year | ||||||
|---|---|---|---|---|---|---|
| ad size | 1-3 | 4-10 | 11-17 | 18-24 | 25-31 | 32+ |
| Cost per insertion | ||||||
| full | $1,569 | $1,491 | $1,412 | $1,334 | $1,255 | $1,177 |
| 1/2 | 785 | 745 | 706 | 667 | 628 | 588 |
| 1/4 | 392 | 373 | 353 | 333 | 314 | 294 |
| 1/8 | 196 | 186 | 177 | 167 | 157 | 147 |
Community Advertisers Rates
| Number of insertions per year | ||||||
|---|---|---|---|---|---|---|
| ad size | 1-3 | 4-10 | 11-17 | 18-24 | 25-31 | 32+ |
| Cost per insertion | ||||||
| full | $1,854 | $1,761 | $1,669 | $1,576 | $1,483 | $1,391 |
| 1/2 | 927 | 881 | 834 | 788 | 742 | 695 |
| 1/4 | 464 | 440 | 417 | 394 | 371 | 348 |
| 1/8 | 232 | 220 | 209 | 197 | 185 | 174 |
Email Advertising Program
Overview
The Record Email Advertising Program provides University of Michigan schools/colleges/units (SCUs) and community advertisers the opportunity to promote their events and messages in The University Record email.
Requirements
- U-M schools/colleges/units must commit to spending at least $2,000 in Record print advertising.
- Community advertisers must be on a 32X print/online contract.
- The print ad campaign must run in the Record between August 1 and July 31.
- U-M schools/colleges/units ad buys not to exceed 5/month.
- Community advertisers ad buys not to exceed 3/month.
Cost
- Rate = $200/day
- Billing will be included with print and online advertising.
Technical Specifications
The size of the email ad is 600 pixels wide by 144 pixels tall, with a resolution of 72 dpi. Ads should be saved in .jpeg file format.
More Information
For more information on advertising with The University Record leave a message for Dirk Milliman at 734-764-4342 or email him at dirkmill@umich.edu.